Foschini Vacancies for Students – Digital Brand Manager

Website The Foschini Group - TFG

Job Description:

In Sportscene we believe that we inspire the love of sneakers and urban culture. If you believe that too, then we have the perfect position for you.The Digital Brand Manager will guide and develop the content creation process for our external brands such as Nike, Adidas,Puma, New Balance etc. You will be required to research and define desired target audiences, manage the content creation and publishing process, and monitor consumer and content metrics.

Job Responsibilities:

  • Work with ecom, art department and brand teams to ideate and define content goals.
  • Researching content and consumer trends to ensure that content is relevant and appealing.
  • Proofreading and editing content before publishing.
  • Ensuring that SEO and SMO strategies are effectively implemented.
  • Weekly & monthly reports to marketing team & management
  • Develop brand right content and strategies to effectively reach the desired target audience, channels and marketing goals
  • Facilitating the development of content for a variety of platforms including blogs, websites, and social media.
  • Execute a results-driven content / marketing strategy as part of the digital team.
  • Manage brand & product placement to deliver on strategic omni channel objectives.
  • Keeping up to date with content trends, consumer preferences, and advancements in technology.
  • Work with the Social Media Manager to drive data acquisition through social media
  • Coordinating with the marketing, design, and brand teams to ensure the timely delivery of assignments.
  • Tracking consumer and content analytics and generating reports and presentations.

Job Requirements:

  • Understanding the nuances of brand building and visual communication
  • Passion, Confidence and 3-5 years’ experience in content creation, digital marketing working in social media and proficiency with major social media platforms.
  • Strong understanding of content practices
  • Excellent written and verbal communication skills.
  • Familiarity with content management systems
  • Good knowledge of content and layout design tools
  • Deadline driven / time management
  • The ability to keep abreast of content and consumer trends and advancements in technology.
  • Impeccable time management skills with the ability to multitask
  • Excellent computer skills with MS Office
  • Good knowledge of various content platforms such as social media, blogs, and print media.
  • A passionate and positive attitude towards your job
  • Degree/Diploma or tertiary studies in Digital/Content marketing, communications, PR or similar is advantageous.

Job Details:

Company: The Foschini Group – TFG

Vacancy Type:  Full Time

Job Location: Cape Town North, Western Cape, SA

Application Deadline: N/A

Apply Here

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