Tiger Brands Vacancies 2025 – Brand Manager

Job Description:

As a Brand Manager for Home and Personal Care Category comprising of top brands Jeyes, Doom, Fast Kill, Peaceful Sleep and Bio Classic under the Home Care category and Dolly Varden Glycerine and Ingram’s Camphor Cream under the Personal Care category, you will report into a Marketing

Job Responsibilities:

• Identify, define, develop, deliver & track insight-driven innovation and renovation that is accretive to the brand and category (volume, value, profit). This includes defining the product & packaging solution, for customer team the trade solution, and for consumers compelling communication
• Ensure key day-to-day Brand Management tasks are executed fully and to a high level of quality including S&OP forecasting, media planning, customer promotion tracking, Marketing Investment spend and management, quality tracking, brand health and share tracking and range management
• Translate marketing insights and analysis of key issues and opportunities into clear & compelling Brand Plans – detailing execution of Category Strategy, Pricing & Channel Strategy, Promotions Plan and Innovation Plan to deliver agreed growth agenda (volume, value, profit)
• Partner with the Consumer Insights team to generate brand-relevant insights from all touch-points; including market & internal analytics, competitive intelligence, consumer behaviour, trend data and other appropriate sources

Job Requirements:

• Well-rounded consumer goods experience – spanning Marketing and preferably Customer roles
• Route to market know how – a robust understanding of both modern and general trade
• Consumer obsession and insights-driven – a thirst for understanding how consumers operate within your category and use that to drive strategy and decision making
• Strategic savviness and financial acumen – with the ability to shape a plan to grow your category, drive its execution, and understand the trade offs involved in pulling various levers

Qualification & Experience:

• Proven record of successful brand development and
• Demonstrated ability to develop innovative consumer goods propositions based on rich consumer insights
• 2+ years brand and marketing experience with a proven track record of working across functions to deliver marketing excellence and brand growth
• Idea to Market strategies
• BBusSc/BCom preferable

Job Details:

Company: Tiger Brands

Vacancy Type:  Full Time

Job Location: Johannesburg, Gauteng, SA

Application Deadline: N/A

Apply Here

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